News & Stuff

10th March 2020

Should Internal Search Results Pages Be Indexed?

No, your website’s own search results pages should not be indexed by Google and other search engines in most cases. Long-standing search-engine-optimization wisdom says the results […]
9th March 2020

What I look for in an employee

What should you look for in an ecommerce employee? In this post, I’ll describe my hiring process. To start, I list job duties. Then I list […]
9th March 2020

12 Mobile Apps to Manage a Team

Business teams need to communicate and collaborate on projects and daily tasks, especially when working remotely. Here is a list of mobile apps to manage a […]
8th March 2020

3 SEO Lessons from Amazon for Ecommerce Product Pages

Product detail pages on Amazon rank for roughly 34 million keywords in Google in the U.S. In this post, I’ll address three tips for optimizing the […]
6th March 2020

Brave, a Privacy-focused Web Browser, Attracts Techies

The Brave web browser launched in 2016. It has attracted privacy-focused tech enthusiasts. Brave is a niche web browser popular with tech enthusiasts for its privacy, […]
5th March 2020

Simple Ways to Offer Customized Products

Personalized and customized products can help smaller ecommerce businesses stay ahead. Personalization can be simple as packaging a group of items as custom “kit” or providing […]
5th March 2020

Ecommerce Owners on Morning Routines, Work-life Balance

Last month I spoke with Ronnie Teja, an innovative entrepreneur who owns multiple ecommerce sites revolving around men’s watches. The published interview, “Canada-based Entrepreneur Scales to […]
4th March 2020

5 Content Marketing Ideas for April 2020

The goal of content marketing is to attract and engage customers for your business. It can also build organic search traffic. Achieving these ends, however, takes […]
3rd March 2020

Assessing All Google Ad Extensions for 2020 (and a Couple from Microsoft)

Extensions complement text ads on search engines by providing helpful info for consumers and occupying more space in search results. Many advertisers report increases in clicks […]
2nd March 2020

20 New Social Media Tools for Merchants

Take advantage of new and updated social media tools to enhance your ecommerce business. Here is a list of recent launches and updates from social media […]
2nd March 2020

Ecommerce Product Releases: March 2, 2020

Here is a list of product releases and updates for late February from companies that offer services to online merchants. There are updates on digital marketing […]
1st March 2020

SEO: Why Your Faceted Navigation Pages Aren’t Ranking

The filters and facets utilized by ecommerce sites allow shoppers to quickly narrow a product set by color, style, or other attributes. It’s called faceted navigation. […]
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